13 Ways to Keep Your Dog's Coat Healthy and Shiny

A shiny, healthy dog coat doesn’t just look good — it’s a sign your pup is thriving. It means their skin is in good shape, their nutrition is on point, and they’re generally feeling great. Over the years, we’ve learned that keeping a dog’s coat in top condition is all about routine, the right products, and paying attention to changes. Here’s what’s worked for us and the dogs we’ve cared for.
Brush Often (and With the Right Tool)
Brushing isn’t just about keeping things tidy; it’s how you prevent mats, reduce shedding, and distribute those natural oils that give your dog that healthy shine. For smooth-coated dogs, a bristle brush works well. For curly or long-haired pups, a slicker brush or a detangling comb is a better bet.
Pro tip: Brushing is also a great time to check for bumps, dry patches, or any signs of fleas or ticks.
Nail the Diet: Healthy Coat Starts Inside
What your dog eats shows up in their coat. We’ve seen dull fur transform just by switching to high-quality food rich in omega-3 and omega-6 fatty acids. Think fish, flaxseed, or even a little bit of chia. If your dog’s skin seems dry or itchy, it might be time to revisit their food or add a fish oil supplement (with your vet’s okay).
Hydration Matters
Just like us, dogs need plenty of water to stay hydrated — and dry, flaky skin is often a sign they’re not getting enough. Make sure your pup has constant access to fresh water. If they’re not a big drinker, try adding a splash of low-sodium broth or tossing in a slice of apple or cucumber.
Keep Moving
Exercise helps with circulation, which supports healthy skin and coat growth. Plus, it burns off stress — and stress can lead to scratching, licking, and hair loss. Just don’t forget to wipe down your dog after muddy or sweaty play to avoid skin irritation.
Protect Against the Elements
Sun, saltwater, and chlorine can all dry out your dog’s skin and dull their coat. If your dog’s got a light or thin coat, they’re especially at risk for sunburn. Use dog-safe sunscreen (especially on the ears, nose, and belly), and rinse them off after beach days or pool time.
Stay on Top of Fleas and Ticks
Parasites can wreak havoc on skin — we’ve seen dogs lose patches of fur from nonstop scratching. Use a flea and tick preventative that works for your dog, whether it’s a topical treatment, chewable, or collar. And keep your yard treated too if you live in a high-risk area.
Use Gentle Grooming Products
Skip the harsh shampoos. Dog skin is more sensitive than ours, so use a mild, pH-balanced dog shampoo without parabens or sulfates. If your dog has dry skin, a moisturizing conditioner or a bit of coconut oil massaged into the coat can help. And always rinse thoroughly — leftover soap can cause irritation.
Warm (not hot) water, gentle lathering, and avoiding the eyes and ears go a long way when bathing at home.
Match Products to Coat Type
Not all dogs need the same grooming routine. A leave-in conditioner might be perfect for your Afghan Hound, while a spritz-and-go spray works better for a Beagle. If you're not sure what suits your dog, ask your groomer or vet — or start simple and see how your dog responds.
Grooming Isn’t Just Baths
Regular grooming means brushing, nail trims, ear checks, and sometimes a little trim around the paws or rear if needed. We’ve found that doing this ourselves between professional grooms helps us stay ahead of any issues — and saves money too.
Coconut Oil: Inside or Out
We’ve had good results using coconut oil both in the food (just a small amount daily) and rubbed directly on the coat. It adds shine, helps with dryness, and most dogs don’t mind the taste. Just introduce it gradually to avoid tummy upset.
Professional Grooming Helps Too
Even if you’re great with at-home grooming, a professional groomer can work wonders — especially with thick or high-maintenance coats. They’ll spot things you might miss and can give your dog that polished look.
Watch for Skin Issues
If your dog’s scratching more than usual, losing fur, or has red or flaky patches, something’s off. Don’t ignore it — many skin issues are easier to treat early. Allergies, parasites, or even food sensitivities could be to blame.
Bathe Only When Needed
Too many baths can strip your dog’s natural oils. How often you bathe depends on their breed, lifestyle, and skin condition. After a bath, dry them well (especially in colder months). We sometimes toss a bit of oatmeal into the bathwater to soothe itchy skin — works like a charm.
At the end of the day, a shiny coat is about more than good looks — it’s a signal your dog is healthy, happy, and well cared for. With the right food, regular grooming, and a little TLC, your dog’s coat can stay soft, glossy, and free from irritation. And trust me — those cuddles are even better when your dog feels as good as they look.